With the contribution of

Ride, Set, Match

Jah-Nita is the avatar, through which the author, Anita, on her Instagram account @jah_nita, plays the role of different characters that respond to the spirit of the vehicles she encounters, wearing a matching outfit. Her work has been influenced by family photo albums and how her parents, who immigrated to Switzerland from Eastern Europe, loved to immortalize the cars they worked hard to buy.


Anita (1986, Montreux, Switzerland), works as a communications manager. Currently she lives in Switzerland. She is enthusiastic about fashion and cars, and opened her Instagram account in 2012.

Con il patrocinio e il contributo di

Main partner

Con il contributo di


Charity Partner